Primary Research

Primary Research

When a burning question persists, and the data, information, knowledge and wisdom are difficult to find, conducting first-hand research is the only way to inform your actions.
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Many Advisors want to know more about their portfolio of clients, and quickly need a method to accurately collect information and determine trends that will affect their ability to service them.
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In certain communities or within certain affiliated groups, conducting a fact-gathering project on the members of these groups will allow Advisors to tailor their marketing messages and their service offerings to attract clients.  The contact to gather information is often strong enough to create awareness and generate interest for the Advisor.
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ARG's Primary Research can be anonymous for the Advisor or the research subject.
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ARG performs Primary Research as part of its Editorial Calendar.  Beginning in 2016, we will begin releasing our research reports to our members.

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